SNOCKS

SNOCKS is a Germany-based digital-native DTC brand for basic apparel and was established by two entrepreneurs who had the vision to improve the customer shopping experience and address secular underlying market growth trends such as ongoing offline-online shift, mobile-first shopping behavior and multichannel go-to-market. The Company’s business model is built on sales and marketing excellence, a lean supply chain and innovative offering with increasingly diversified product portfolio including socks, underwear, and further basics for men and women, such as winter wear or active wear. SNOCKS addresses a strongly growing, loyal and returning customer base characterized by quality consciousness, shopping convenience, sustainability awareness and community building.